Social media etc…for wine writers (and wine enthusiasts)

How do you reach a Mobile audience?

I’m not going to claim to be any kind of expert on social media. I’m just a wine writer, trying to find her way and maybe find her tribe? We’ve been publishing pieces on Crushed Grape Chronicles for a while now. A bit before that there was an incarnation called Rootstock. We are always searching for new ways to get things out there, and find new communities where people are sharing wine stories. I thought, here at the start of the year, I might share a few we have discovered with you. Some of these are facebook groups, some are #hashtags, some are more active writing groups.

Wine Country Around the World Writers

Yep…it’s a long name. This group was founded by Sarah Strierch and is the group I participate in daily. Sarah based it on some groups she was a part of in the travel industry. The way it’s set up can seem a little complicated. I will admit to being a little intimidated when I first started, but now that I am familiar with it, it’s pretty simple. We even created a video to explain how it works.

It’s a great interactive way to get out on social media and I have met some amazing people through this group. Pop over to the Wine Country Around the World Writers facebook page and join us.

#youcansipwithus

The Amazing Sarah Tracey of The Lush Life
The Amazing Sarah Tracey of The Lush Life (and no, that’s not her dog, just a friend she made who was happy to pose with her for this shot!)

This #hashtag is a movement started by Sarah Tracy on Instagram (hmmm…there is a Sarah theme going on here). I met Sarah at the Wine Media Conference in Walla Walla Washington. The photo above is Sarah posing with a puppy after she gave a sparkling wine pairing seminar! You can follow her on instagram at @thelushlife.xyz . Head to her instagram page and click on the story entitled #youcansipwithus, to hear why she founded this group, from her own lips. I will tell you that it is a group that is meant to be inclusive of all people interested in wine. Some of these people may be writers, others may be social media influencers. It is a group that is not for bullying, it is for sharing new ideas and perspectives on this wonderful elixir that we all enjoy.

Friends who like wine in the glass

This was the first Facebook wine group I found. It’s founders Steve & Vashti Roebuck are actually Vegas based like I am. It is an public group where you may share and discuss all things wine. You can find them here Friends Who Like Wine In The Glass

The French #Winophiles

The French Winophiles is a writing group, which is actually one of 3. I am only active in the French #Winophiles due to time constraints, but I hope to eventually dip into the other groups.

The French #Winophiles is a group of writers who “Explore French Food and Wine pairings on the third Saturday of each month”. Together the active members work to create a calendar for the year of French regions to explore. A topic is chosen for the month, and someone volunteers to host,. That person posts an invitation for people to write pieces on the topic. The pieces are posted on the 3rd Friday each month and everyone includes the links within their piece. Saturday morning at 8 am PST (or a more reasonable 11 am EST), they gather on twitter following the hashtag #Winophiles. There is an hour of discussion on the wines their pairings. It’s a great fun interactive group headed by Jill Barth of L’Occasion …but it really works as an ensemble.

#WinePW & #ItalianFWT

There are two other groups. Wine Pairing Weekend #WinePW gathers on the second Saturday each month. Italian Food Wine & Travel #ItalianFWT which takes the 1st Saturday each month!

All of the groups are welcoming and the invitation post gives you the details of how to join. Here’s a link to a this months invitation post for the French #Winophiles from Jeff at FoodWineClick. Jeff is the host for January’s Newcomers Guide to French Wine. Join us on twitter on Saturday January 18th on twitter to see what this group is all about. Or come any 3rd Saturday of the month!

A few more facebook groups

Facebook photos for Wine groups
Facebook groups to follow for Wine! Wine and Spirits Bloggers, #Winelover, Natural Wine Forum, Winetraveler & Wine.

These groups are facebook groups where you can share your content (as long as it is not commercial content). With all these groups, read the fine print, see what they are about and what they allow. And don’t just post! This is meant to be a community! The best part is interacting! You will find great content on wines and regions from a personal perspective.

I am sure that I have just hit the tip of the iceberg here. I hope that you will share with us additional, resources and communities for wine writers and wine lovers! Share in the comments!

As always be sure to follow us on Facebook, Instagram and Twitter to keep up to date on all of our posts.

A REALLY Grand Tasting at the Santa Barbara Vintners Spring Weekend

SB Vintners Spring Weekend

Santa Barbara Celebrated the Vintners Spring Weekend in April and the crowning event for the weekend was the Grand Tasting held at Riverview Park in Buellton.

Presqu'ile at Grand Tasting

Presqu’ile at Grand Tasting

What I love most about Santa Barbara County is that the wines are amazing and the people are laid back and approachable. The Grand Tasting had something for everyone. For a start, this area because of it’s climate, is home to so many varieties. Sta. Rita Hills and parts of the Santa Maria Valley bring Chardonnay and Pinot Noir, while the central part of the Santa Ynez Valley is perfect for growing all the Rhone Varieties and further inland in Happy Canyon, the weather is warm enough to grow Cabernet and Sauvignon Blanc.  That doesn’t even touch on the Italian and other lesser known varieties that are being grown. So a wine lover can taste the spectrum at the Grand Tasting.

Christine Bruce, of Hilliard Bruce

Christine Bruce, of Hilliard Bruce

When you taste, chances are the person pouring the wine is the winemaker, and you can ask them about the vineyard and their winemaking techniques first hand. I was lucky enough to chat with Michael Larner of Larner Wines, Kathy Joseph of Fiddlehead, Sonja Magdevski of Casa Dumetz, Richard Sanford of Alma Rosa, Christine Bruce of Hilliard Bruce and Mikael Sigouin of Kaena. They were all more than willing to take some time and answer all my questions as I tasted their wines.

There was plenty of great food to be enjoyed also!  Each of the tents filled with wineries also had at least one restaurant booth. Frank Ostini and Gray Hartley were serving up sliders from The Hitching Post II in Buellton, Trattoria Grappolo of Santa Ynez had meatballs, Babé Farms had fresh green salads, Avant Tapas and Wine Bar had a beautiful hummus, there was Prime rib at The Starting Gate, The Los Olivos Wine Merchant & Café had some amazing seasoned potatos…and that was just the few we had a chance to taste.

los-olivos-wine-merchantLive music filled the air from the stage at the far end of the tasting, inspiring many to kick off their shoes and dance. There were plenty of tables and grass areas to relax in, as well as an art walk. I bought an artwork by Christina LoCascio that was a painting of Viognier ripening on the vine, painted in Syrah.

The Alan Hancock College was also on hand with viticultural knowledge and free grapevine cuttings. If you got tired, there was a massage station, if you needed to tweet, there was a social media tent. They also had a silent auction to benefit the Alan Hancock College.

This year for the first time the wineries could sell wine at the event. There was a tent set up near the entrance where you could pick up your wine purchase on your way out.

The event was well thought out with water available everywhere to keep you hydrated. They also had a designated drivers tent with beverages for those who chose to not imbibe and there was a special ticket price for those folks. A bus service to and from the event available from local hotels for a fee and Uber the online driving service was available. This mobile app connects you with a driver and had just launched in the Santa Ynez Valley so there were lots of options for safe transportation.

The day was beautiful the wine was flowing and people were enjoying themselves all around. If you didn’t make it…don’t worry, you don’t have to wait an entire year. The Santa Barbara Celebration of Harvest will be happening October 10-13th. Visit the Santa Barbara Vintners site for details! http://www.celebrationofharvest.com/event-schedule.html

Watch for more Video’s on SB Vintners Spring Weekend in the coming Weeks, with some features on the Wine and Wine Makers and so much more.

Santé

Small Winery’s off the Beatin Path

When we find Enthusiastic Wine Geeks like ourselves at different wine tasting we like to get their opinion’s  on their wine choices as sometimes this leads us to unique gems.

3:30 pm Fratelli Perato

Wild Horse recommended this place for Italian Varietals.  The woman saw us coming and greeted us at the door.  The tasting room was tiny, but this is part of their home. She was a bit like your eccentric aunt,  (every one should be so lucky)she was incredibly nice and loves her wines and it shows in the quality of the wines we tasted.  She and her husband founded the vineyard and planted all the vines.  They have 3 girls and one has gone to UC Davis and now helps at the winery.  Her husband came from an Italian family who had a winery and then went to UC Davis himself.  The wines are rich and bold and tasty all around.  Great interesting conversation.  All of their wines are dry farmed.  Their wines range from $ 30 to $42 and all were nice and complex.   We tasted several wines the standouts were 2009 Charbono   $42, 2007 Tre Sorelle $38, 2009 Zinfandel $30.  All of the wines had great character and taste.

The view from the gazebo at the Fratelli Perata Vineyard on West side Paso Robles California

And they have a great view of the West side of the Valley from their Gazebo above the vineyard.

Next Terry Hoage Vineyards

Add your Hidden Gem’s to the conversation.